Large Independents

Wieden + Kennedy

I love seeing all the great things that Weiden and Kennedy is doing with the Old Spice account. All of the TV spots are entertaining and this is the first print ad I had seen from them. I did not understand it at first, before reading the tag line at the bottom. It presents the problem well though, no guy wants to be the weirdo with chunks of deodorant under their arms.



Dentsu

This ad was much longer than any I have seen in a while. It was however interesting to watch, I like the art direction and the music that went along with the scenes. I still am confused on how that commercial had anything to do with Toyota. Maybe he is in the chair the whole time because that's what you're in while driving a car..? Despite the strange meaning I thought it was a cool commercial to watch.



BBH

Levi's jeans is one of the first accounts that BBH received on opening their agency, so it is no surprise that there ads for them have gotten better and better over the years. They have made Levi's not just another pair of jeans, but a cool and sexy lifestyle. The ad is also produced very well and seeing this for the first time, it is a little confusing on why there are hurdling through walls, but the line at the end, "freedom to move" closes the gap.


Richards Group

If you are from Texas you have deffinently come across the Chick fil A cows billboards or other print ads. It has become a little over done in my opinion, they have begun to run out of clever things the cows can say, and now I think the campaign is just too old and over used now. It is good idea for a campaign, but we are all so OVER IT!



Doner Canada

In this Mazda promotion they are giving away $500 to all grads that purchase or lease a vehicle. There is no doubt that this is a funny advertisement, but I do not think it is a good way to position Mazda. It makes the car seem like it is only worth $500 and that it only for young party animals. I think that doing this campaign they are repelling a lot of other potential older, more mature customers.


Cramer-Krasselt, Chicago

This was humorous, and makes a good point for the company. Even in last minute situations you can depend on airtran to give you a good deal on flights. I think this is a very relatable ad, not necessarily this exact situation, but sometimes we all get caught up in something and just want to jump in a plane last minute. For instance, my family always plans trips the last minute, and I am sure we always get screwed over with a higher price because we booked so late.